Emergency Notification & Mass Communication - News and Events

STARS Emergency Notification Gets a Lift from ERMS

Oakville, ON – August 14, 2013 | STARS air ambulance organization expands their safety net with emergency notification system software.  For STARS (Shock Trauma Air Rescue Society), an organization that specializes in the emergency transport and care of others, it’s about getting to the right place at the right time—no matter the situation. This means having seamless communications in the event of a full-blown crisis.  Which is why they recentlydescribe the image expanded their safety net with the implementation of ERMS’ Advantage emergency notification system.

Advantage is part of the STARS Emergency Contact Centre that provides round the clock crisis communications services. While they already had mass notification software, its uses were limited. They wanted the added security of a system able to handle emergency situations. And a solution both robust and adaptable enough to fulfill their unique needs; which included divisional separation of groups to allow distinctly branded messages to be sent to their different stakeholder groups.

ERMS Advantage’s user-friendly and highly sophisticated system met STARS’ stringent emergency notification requirements. The ability to upload different organizational logos and choose color themes to coordinate with each division’s branding, as well as its many advanced multi-language support and campaign options, provided additional value to STARS.

The fact that one of the STARS technology managers was already familiar with the software, and that ERMS came with a recommendation from one of the dispatch agencies, further strengthened the decision to choose ERMS Advantage.

“When we were shopping around for an emergency notification vendor, one of the key components we were looking for was a company that allowed customized solutions and the ability to grow the product as our needs grew.  ERMS has not disappointed us!” says Kaz Matsumoto, Emergency Contact Centre Manager at STARS.  “Their team has been very responsive to our needs and has been quick to provide options and solutions to our growing service demands.”

Currently, Advantage is in place to deal with oil and gas emergencies.  However, future plans may include using the system for two-way communication between the physicians, as well as the activation of STARS internal emergency response plan.

“We’re pleased ERMS is able to add value to the life-saving services offered by STARS” says Sylvain Rollin, President and CEO. “It really is their vision statement—‘Saving lives through partnership, innovation and leadership’—in action,” he added.

About ERMS Corporation

ERMS Corporation is the provider of Advantage — a highly-secure, hosted, comprehensive, and enterprise-class emergency and incident notification system.

Advantage is made up of 7 tightly-integrated modules (Messenger, Roll Call, Crisis Manager, Mapper, HotLine, myAdvantage, and Library). Advantage provides the industry’s highest level of adaptability, most inclusive API, reliability and advanced functionality.  It allows organizations to use the system the way that best suits them.

Advantage is sold as a complete solution (the opposite of add-ons) that empowers business continuity, crisis communication, and disaster recovery professionals to, quickly and reliably, prepare, execute, and report on the notification portion of their continuity plans.


STARS is a non-profit helicopter air ambulance organization that provides rapid and specialized emergency care and transportation for critically ill and injured patients. Our doctors, nurses, paramedics, and pilots work with a team of dedicated support staff and community partners to save lives. STARS operates 24 hours a day, seven days a week from bases in Regina, Saskatoon, Calgary, Edmonton, Grande Prairie and Winnipeg.

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For more information, contact:

Lucy Railton, Director of Sales and Marketing, ERMS Corporation, 905.829.8216 ext. 225, lucy.railton@ermscorp.com

Cam Heke, STARS Communications, 1.866.966.8277, mediainfo@stars.ca